Overview/Corporate History

Who We Are

Since 1992, Rockbridge Associates, Inc. has provided valuable insights to Fortune 500 and mid-sized companies, associations and government. We are a full-service custom market research firm based in the Washington, DC area that conducts qualitative and quantitative studies with consumers and businesses in the services, information and technology sectors. We stand apart from other research firms because we offer:

  • Creativity in approaching problems
  • A strong intellectual and academic foundation
  • Access to senior-level research consultants throughout the engagement
  • Understandable reports with results-oriented recommendations
  • Superior client service by a highly-experienced staff

Our clients have relied increasingly on the latest technologies to interact with their markets. We have responded by developing specialized tools and techniques for studying technology adoption. And, we were among the first to offer online and social media based research methods to complement traditional approaches.

Whether your challenges are with a b2b or b2c market, in the U.S. or around the world, Rockbridge can help your organization uncover information critical to your success. We invite you to contact us to learn how.


CASRO_Seal_hires  QuirksBadge_Silvergb-FIRM-LSafe harbor logo


Featured Blog Posts
In this blog post, our Chief Methodologist introduces the prevailing methods for measuring the customer experience and loyalty for services, including
Rockbridge’s research that models consumer showrooming behavior reveals that charging a fee to visit a store reduces the likelihood of in-store purc
The use of mobile survey research seems to be on the same upward trajectory as Kim Kardashian’s fame and visibility, albeit a couple years behind.
In the past decade, e-services have grown rapidly due to advances in mobile access, connectivity speed and storage capacity. Rockbridge has tracked t
The Target breach in December 2013 affected 70 million credit card accounts, spurring a push for updated technology that better protects consumers

10130 G Colvin Run Road • Great Falls, VA 22066 • T 703.757.5213 • E-Mail: rockinfo@rockresearch.com